KNEXT is built for Big Moments most firms haven’t seen before. Our team’s experience spans the White House, Congress, Fortune 500 boardrooms, and the nation’s highest-profile crises. When the stakes are existential, that experience is the difference.
Crisis
When a Single Tweet Can Destroy Your Reputation, the Right Response is Everything.
KNEXT helps organizations navigate crises before, during, and after they hit. We’ve guided clients through federal investigations, executive scandals, regulatory enforcement, and reputation-defining threats — with the legal, political, and media experience to match. Our crisis readiness services — risk assessments, playbook development, scenario training — mean that when a crisis hits, our clients respond in hours, not days.
Think of us as crisis insurance: Preparation now that saves millions in damage later.
Advocacy
Advocacy is how you create your own Big Moments — by identifying, recruiting, and activating the allies who advance your strategic objectives. For corporations, it’s a business development tool that protects and expands markets. For non-profits, associations, and individuals, it shifts public discourse and drives lasting impact. KNEXT builds and advises advocacy organizations that move — inside the Beltway and across state capitals.
Executive Services
When Big Moments expose gaps in your executive bench, KNEXT steps in. Our embedded specialists provide interim leadership in communications, marketing, operations, and strategy — plus the search and onboarding support to fill the role permanently. We’ve done this across a wide range of companies and organizations..
What We Do and
Why We're Different.
How We Think
Real-world insight on the threats major brands actually face — including our ‘Undertow’ podcast and blog.
Experience Matters
Our team brings deep expertise managing crises across industries – tech, healthcare, energy, financial services, transportation – and politics. We’ve guided organizations through:
- Federal investigations and Congressional oversight
- Executive misconduct and workplace crises
- Regulatory enforcement & DOJ scrutiny
- Product failure and safety recalls
- Data breaches and cyber attacks
- Anthrax attacks and terrorism response (9/11)